The “Log Off” protest is in response to the recent NSFW ban announced by Tumblr. The ban flags all content the filtering system detects as NSFW, reducing visibility to the community. The system has proven time and time again that is inefficient, oftentimes flagging SFW material as NSFW.
This SFW material includes art, memes and so on. This ban directly hurts the community and will not solve the actual problems at hand due to the poor flagging system. Because of this, the entire community will suffer.
So to respond, I propose that every user on Tumblr logs off of Tumblr for 24 hours on December 17th at 12 am EST.
Times are listed above depending on timezone!
This post responds to some very common questions about the protest. So make sure to read it over!
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The plan for the 17th, when the adult content ban comes in, is to protest.
To do that, we are making as much noise either side of the 17th as possible, and using the site as normal.
On the 17th, dead silence.
People are saying log off but what they really mean is don’t open the site or the app.
But, on the 17th make as much noise as possible on every other platform. Tweet about it and post on facebook and instagram and everywhere else.
What this does is causes a massive dip in ad revenue for one single day. That does not make staff think ‘oh everyone’s gone let’s shut down.’ What it actually makes them think is ‘oh shit people aren’t happy and if people don’t keep using our site we’re out of money and out of jobs.’
A boycott reminds a company that the users (consumers) have the power to make their site (business) worthless with one single coordinated decision.
If you want to join in, here’s what to do:
Do:
Close all open instances of the app and site on all your devices before the 17th
Make posts before and after the 17th on tumblr and other platforms, talking about why this ban is bad
Make posts on other sites during the 17th. Flood the official tumblr staff twitter and facebook with your anger and your opinion
Come back on the 18th and check in
Don’t:
Delete the app from your phone (this doesn’t affect their revenue and since it’s off the store at the moment it’ll be hard to get back)
Delete your account. I mean you can if you want to, but if you keep your account and don’t use it you’re saying to staff that there’s still time to save it. If you delete it’s hard work to come back.
Open the app or website (including specific blogs)
Make any posts (turn down/off your queue and make sure nothing is scheduled)
Go quiet elsewhere. Make it clear that this is just about tumblr, not a mass move away from all social media.
Remember: the execs don’t care about anything but money. Shutting down the site means there’s $0 further income from it. That’s their last possible course of action. If we make it clear we’re not happy, they’ll have to do something or we can do more and more until it becomes too expensive.
Protests take commitment. They’re a defiant action against a business that is doing something wrong. They will try to scare you into not participating, because they’re scared. We hold all the power here, sometimes the execs just need to be reminded of that.
I am seeing that old deviantart bashing post in my dash again.guys please have your research deviantart itself responded to that post, please dont spread lies before you do research .thank you
Check my blog and search deviantart
I tried searching on your blog but I couldn’t find the post you were talking about :o @disperfectionzm
I’ve only made a few posts so far to test it out, but I plan to post my Reason doujins there in teh future. I was also in the mood for just giving up on drawing the vcampire AU comic Ravage due to the tumblr purge, but now I can post it to pixiv instead!
So please follow me there if you want to see my NSFW works in the future! :)
Basically, because I know Mobile is bad with links, the article points out hat the broad, “sfw only, no titties allowed” wave on the internet in recent years is largely due to Apple’s absolute stranglehold on the App Store. Apple has strict guidelines about NSFW content that choke creators right out of mainstream social media, even on sites like Reddit, for users of their products:
But there are fewer and fewer mainstream sites and services that support porn and adult content, and much of that attitude has grown out of Apple’s strict controls over the App Store and the iOS ecosystem. Steve Jobs famously suggested that “folks who want porn can buy an Android phone,” and Apple has repeatedly leveraged its unprecedented power over millions of smartphones to sanitize the apps that are available on iPhones. Apple does not allow apps “that contain user generated content that is frequently pornographic.” In 2016, Apple famously deleted all third-party Reddit apps that allowed users to toggle NSFW posts on and off; even now, it is impossible to access porn on an iOS Reddit app unless you jump through various hoops.
remember though that this anger isn’t about Being Horny On Main, it’s about sex workers, their platforms and followers, NSFW creators and their art, and adult content communities that are continually being shoved out of spaces they created in recent years:
Tumblr’s leadership seems to believe that the community using Tumblr for adult content is the same as any other porn site—showing a serious disconnect with how its users actually interact and connect on its own platform. “We will leave it to them and focus our efforts on creating the most welcoming environment possible for our community,” he wrote.
The value of Tumblr for NSFW creators and fans was in the autonomy to curate something original, and the freedom to express and share what they’re into—something that can’t be replaced by algorithmically-suggested porn on the rest of the internet.
it was mentioned before somewhere else, but 20% of Tumblr’s traffic is brought in by content they’re now flagging as “adult”
This is yet another example of a platform ignoring adult content when it helps the platform flourish, and then leaving those users out to dry when it’s time to crack down for some monetary gain or face-saving. In addition to being a terrible way to treat your user base, banning adult content on Tumblr will stifle a lot of creativity.
The communities that will feel this change the most will be the already-marginalized. “Tumblr banning adult content is a huge loss for the LGBTQ community, especially those with overlapping marginalized identities,” Kitty Stryker, a queer porn performer and consent activist, told Motherboard in an email. “For many, that’s the one place we could find porn that represents us, made by indie performers who created their own content outside of an often racist, transmisogynist, fatphobic industry. Tumblr was where our content could exist without pushing us into the restrictions of a misogynist, male dominated workplace.”
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Everyone, please read and share this information! It’s extremely important and explains many things regarding the shitstorm at hand.
